The Yellowstep Team The Yellowstep Team

We share our best method for deciding on a new brand/product name.

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Here's five New Year's resolution ideas to help you improve your brand performance in 2018 and go on to help your business achieve it's goals over the forthcoming year.

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It’s becoming harder to stand out as a business in any industry. We give our predictions on identity and brand design trends in 2018.

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In the battle between quality and quantity are you doing enough to attract & convert your audience? Or are your high lead targets hindering your creativity?

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Chatbots are the latest artificial intelligence trend promising personalisation & sophistication to the marketing world. See how we got on with our own test bot

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Does the law of diminishing returns now apply to content marketing? Are you seeing a drop in leads. Here's why and what you can do about it

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Have you noticed the addition of 'lead flows' in your HubSpot portal recently? Well, they're great! Here's everything you need to know about using them:

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How many of these content marketing tips are you going to tick off the list in 60 minutes? Get started with content marketing today...

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Katapult has launched a new free Revenue Calculator allowing senior management teams to assess sales and marketing performance in line with business growth.

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