--- title: The most famous rebrands of the past 100 years [infographic] description: A rebrand can be changing a letter to a drastic multi-million overhaul.This infographic shows the most famous rebrands of the past 100 years. image: https://blog.yellowstep.co.uk/hs-fs/hub/219493/file-1540855664.jpg --- [![Yellowstep (a Katapult Ltd brand)](https://www.yellowstep.co.uk/wp-content/themes/yellowstep-wp-sass/assets/svgs/yellowstep-logo.svg)](https://www.yellowstep.co.uk) - ![Menu](https://www.yellowstep.co.uk/wp-content/themes/yellowstep-wp-sass/assets/svgs/menu.svg) ![The Yellowstep Team](https://blog.yellowstep.co.uk/hubfs/yellowstep-social-logo.jpg) By [The Yellowstep Team](https://blog.yellowstep.co.uk/author/the-yellowstep-team) • September 1, 2014 # The most famous rebrands of the past 100 years \[infographic\] - [Brand](https://blog.yellowstep.co.uk/topic/brand) How much time and thought have you really invested into your brand? Does your brand really reflect your business' values? We've recently written about the [importa](http://info.katapult.co.uk/download-the-social-brand-ebook)[nce of a strong brand](http://info.katapult.co.uk/download-the-social-brand-ebook), and how a simple rebrand could turn your whole business' reputation around, [Compare the Market is a great example.](https://blog.katapult.co.uk/why-the-meerkats-will-always-win-battle-of-the-brands) The infographic below shows us the most famous rebrands of the past 100 years, some of these original brand names may surprise you.  [![Most famous rebrands infographic](http://www.webhostingbuzz.com/blog/wp-content/uploads/2014/08/famous-rebrands.png)](http://www.webhostingbuzz.com/blog/2014/08/07/famous-rebrands/) This infographic shows that a rebrand can be anything from changing a letter to a drastic multi-million overhaul. While some name changes might have taken a while to get used to, most of them are now household names. So which original brand names and logos do you recognise?    [![30 Top Lead Generation Ideas for B2B Marketers](https://no-cache.hubspot.com/cta/default/219493/3c554723-52b2-4bf9-859e-371904d92f52.png)](https://cta-redirect.hubspot.com/cta/redirect/219493/3c554723-52b2-4bf9-859e-371904d92f52) [![Yellowstep (a Katapult Ltd brand)](https://www.yellowstep.co.uk/wp-content/themes/yellowstep-wp-sass/assets/svgs/yellowstep-logo-rev.svg)](https://www.yellowstep.co.uk) [![Yellowstep (a Katapult Ltd brand)](https://www.yellowstep.co.uk/wp-content/themes/yellowstep-wp-sass/assets/svgs/yellowstep-logo-rev.svg)](https://www.yellowstep.co.uk) [hello@yellowstep.co.uk](mailto:hello@yellowstep.co.uk) 28 Ashbourne Road, Derby. DE22 3AD Subscribe to our blog [![Jumplead B2B Marketing Agency Blog Awards](https://s3-eu-west-1.amazonaws.com/blog.assets.jumplead.com/articles/awards/trophy/Medal.svg)](https://jumplead.com/awards/best-b2b-marketing-agency-blogs) - - - Yellowstep B2B Limited, Registered in England no. 11715684. Reg office Reg office 3 Darley Park Road, Derby DE22 1DB ![](https://dc.ads.linkedin.com/collect/?pid=299353&fmt=gif) ![](https://googleads.g.doubleclick.net/pagead/viewthroughconversion/873201760/?guid=ON&script=0) ![](https://dc.ads.linkedin.com/collect/?pid=299353&fmt=gif) ![](https://googleads.g.doubleclick.net/pagead/viewthroughconversion/873201760/?guid=ON&script=0) ![](https://www.facebook.com/tr?id=2039121573004093&ev=PageView&noscript=1)