The Yellowstep Team By The Yellowstep Team • January 11, 2016

When to post on social media: The infographic guide

when to post on social media

Is there a perfect time of day to publish on social media? Getting in front of your audience in the right place at the right time is at best a bit unpredictable. 

Unfortunately, there is no golden rule of when to post. This will be different for every business - remember your audience will be using different channels, for different purposes at different times. 

The trick is to get under the skin of your buyers, to build a clear understanding of how they search for information. As well as giving you a great insight into what type of content will resonate with them, you should also be able to glean when they're more or less likely to be online. 

To give you a step in the right direction, here's a handy infographic guide from HubSpot. Use it as a template to build your perfect social media schedule:


Need a helping hand developing your social media strategy?

Download our guide to social media marketing: