--- title: "When to post on social media: The infographic guide" description: Have you optimised your social media around when your ideal prospects are online? Here's a handy infographic to help when to post on social media image: https://blog.yellowstep.co.uk/hubfs/time-to-post.jpg --- [![Yellowstep (a Katapult Ltd brand)](https://www.yellowstep.co.uk/wp-content/themes/yellowstep-wp-sass/assets/svgs/yellowstep-logo.svg)](https://www.yellowstep.co.uk) - ![Menu](https://www.yellowstep.co.uk/wp-content/themes/yellowstep-wp-sass/assets/svgs/menu.svg) ![The Yellowstep Team](https://blog.yellowstep.co.uk/hubfs/yellowstep-social-logo.jpg) By [The Yellowstep Team](https://blog.yellowstep.co.uk/author/the-yellowstep-team) • January 11, 2016 # When to post on social media: The infographic guide - [Digital marketing](https://blog.yellowstep.co.uk/topic/digital-marketing) ![when to post on social media](https://blog.yellowstep.co.uk/hs-fs/hubfs/time-to-post.jpg?width=640&name=time-to-post.jpg "when to post on social media") Is there a perfect time of day to publish on social media? Getting in front of your audience in the right place at the right time is at best a bit unpredictable.  Unfortunately, there is no golden rule of when to post. This will be different for every business - remember your audience will be using different channels, for different purposes at different times.  The trick is to get under the skin of your buyers, to build a clear understanding of how they search for information. As well as giving you a great insight into what type of content will resonate with them, you should also be able to glean when they're more or less likely to be online.  To give you a step in the right direction, here's a handy infographic guide from HubSpot. Use it as a template to build your perfect social media schedule: [![Social_Times_IG_JN-01.png](https://blog.yellowstep.co.uk/hs-fs/hubfs/Social_Times_IG_JN-01.png?width=649&height=8319&name=Social_Times_IG_JN-01.png "Social_Times_IG_JN-01.png")](https://cdn2.hubspot.net/hub/53/hubfs/Social_Times_IG_JN-01.png?noresize&t=1452521176474&width=669) ### Need a helping hand developing your social media strategy? Download our guide to social media marketing: [![Yellowstep (a Katapult Ltd brand)](https://www.yellowstep.co.uk/wp-content/themes/yellowstep-wp-sass/assets/svgs/yellowstep-logo-rev.svg)](https://www.yellowstep.co.uk) [![Yellowstep (a Katapult Ltd brand)](https://www.yellowstep.co.uk/wp-content/themes/yellowstep-wp-sass/assets/svgs/yellowstep-logo-rev.svg)](https://www.yellowstep.co.uk) [hello@yellowstep.co.uk](mailto:hello@yellowstep.co.uk) 28 Ashbourne Road, Derby. DE22 3AD Subscribe to our blog [![Jumplead B2B Marketing Agency Blog Awards](https://s3-eu-west-1.amazonaws.com/blog.assets.jumplead.com/articles/awards/trophy/Medal.svg)](https://jumplead.com/awards/best-b2b-marketing-agency-blogs) - - - Yellowstep B2B Limited, Registered in England no. 11715684. Reg office Reg office 3 Darley Park Road, Derby DE22 1DB ![](https://dc.ads.linkedin.com/collect/?pid=299353&fmt=gif) ![](https://googleads.g.doubleclick.net/pagead/viewthroughconversion/873201760/?guid=ON&script=0) ![](https://dc.ads.linkedin.com/collect/?pid=299353&fmt=gif) ![](https://googleads.g.doubleclick.net/pagead/viewthroughconversion/873201760/?guid=ON&script=0) ![](https://www.facebook.com/tr?id=2039121573004093&ev=PageView&noscript=1)