Robbie Jones Robbie Jones

Has Channel 4 paid over the odds for the rights to The Great British Bake Off? We explore how brand influence may have had a huge say on the £75m price tag.

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Marketing Managers - we know you're busy, sometimes you want the 'bigger picture' and other times want to get to the 'nitty gritty'. Here's how HubSpot can help

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Struggling to turn your business leads into customer on the phone? Make sure your sales call agenda includes these 12 imperative steps...

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Boost your social media engagement immediately and see more leads generated as a result by following our advice for software firms, here...

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Emulate the fastest growing software firms in the UK by learning what they've done from a marketing point of view to help achieve phenomenal growth.

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Improve your website performance and customer conversion rates with our step-by-step guide to customer-led user journey research.

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Only 44% of organisations claim to have them but why are buyer personas really important?

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Beat your goal of increasing your website traffic by implementing these top tips for manufacturing marketers.

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Discover the top 10 oil and gas engineering firms using LinkedIn and how you can use their tactics to grow your sales pipeline.

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